Job description

• Write clear, attractive copy with a distinct voice
• Interpret copywriting briefs to understand project requirements
• Collaborate with designers, PR, and other professionals on large- and small-scale marketing projects (e.g. email campaigns and landing pages)
• Conduct high-quality research
• Edit and proofread copy as needed
• Use SEO principles to maximize copy’s reach
• Source images and other content
• Interpret creative briefs to develop and produce creative concepts through execution on assigned brands
• Research and understand the client’s needs and target audiences, through online searches, reviews of existing research, interviews with subject matter experts, and in-person meetings
• Write original copy and edit content for a range of corporate marketing and communications materials
• Collaborate with a team of account managers and creative staff from concept development to delivery of the final product
• Present copy concepts and final deliverables to the internal team, and to client representative as needed, and participate in client pitches on occasion
• Revise copy based on internal and client feedback/ direction

Job Requirements:

• Knowledge of online content strategy and creation
• Proven experience as a copywriter or related role
• Excellent writing, editing, and proofreading skills
• Experience with SEO
• Strong research skills
• Creativity
• Collaborative spirit
• Excellent time-management and organizational skills
• BSc/BA in marketing, English, journalism, or related field

Tagged as: Lead Copy Writer SEO